Newly Created LAKANA Digital Publishing and Software Services Platforms to Deliver Opportunities for Local Digital Media BusinessesBack
LAKANA Powers Publishers' Digital Media Platforms with Content Creation, Engagement and Monetization Solutions that Drive ROI
LAKANA Customer Network Includes Over 250 Local Media Websites Serving Nearly 130 Million Monthly Unique Users
St. Paul, MN, March 31, 2015 – LAKANA, a newly created digital-publishing software-as-a-service (SaaS) platform provider, announced today the launch of its fully-integrated suite of leading digital publishing and content management products and services. LAKANA's innovative technology powers publishers' digital media businesses with fully-scalable multi-platform digital solutions to deliver enhanced content creation, management and monetization capabilities that optimize user engagement. The business' new website is LAKANA.com (www.lakana.com).
With a client roster that includes over 300 television stations, newspapers, magazines and brands that deliver six billion advertising impressions per month, LAKANA is a trusted digital solutions provider. Built on the foundation of three digital publishing technology firms -- Internet Broadcasting, EndPlay and Inergize Digital – LAKANA serves leading media publishers including Hearst Television, E.W. Scripps Co., Graham Media Group and Nexstar Broadcasting Group.
In conjunction with the launch of LAKANA, Phillip Hyun has been named President with responsibility for technology, strategy and operations. Mr. Hyun most recently served as the CEO of Enterprise Technology Group and has over 20 years of combined digital technology development and executive experience. Throughout his career, Mr. Hyun has built a proven record of successfully launching technology firms and digital media platforms that serve leading organizations including Fox Sports, Kabam, Initiative Media, LG Electronics and the NBA.
"LAKANA offers best-of-breed digital publishing, and content management products and services solutions that drive our clients' growth and deliver high ROI on their digital media investments," Hyun said.
With a talented and diversified team of committed professionals with years of digital publishing experience, LAKANA is uniquely positioned to bring clients a robust, leading-edge SaaS content management platform. LAKANA's cutting-edge monetization and creative services and advanced mobile app platform are critical to local media clients' branding initiatives and their ability to provide users with real-time breaking news and weather alerts.
By combining and optimizing three proven digital technology platforms, LAKANA's expanded scale allows it to quickly innovate and efficiently adapt to the rapidly growing digital media market.
"Organization-wide, our objective is to work with publishers to eliminate the friction and complexity of their digital businesses so that they can focus on engaging audiences and maximizing revenues across every available channel," Hyun added. "As an open platform, we are committed to collaborating with the best technology partners to deliver the most comprehensive solution set to our clients."
LAKANA (www.LAKANA.com) is an enterprise-class technology business that provides solutions for media publishers. LAKANA delivers a business-ready SaaS content management platform which seamlessly integrates with a comprehensive suite of products, partners and services that together enable media publishers to successfully operate profitable, secure, innovative and engaging businesses. The business is headquartered in St. Paul, MN, with additional offices and development centers in Los Angeles, Shanghai and Taipei.
For more information, contact:
Campo Communications, LLC