LAKANA

Single Page Ads

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Single Page Ad

Single Page Ads are client-based content pages that incorporate logos, images, text and links into the site using a variety of templates. By default, Single Page Ads include one Button and one Photo Block. Upon request, additional modules, such as Coupons, Feedback Forms, and Flash Video Ads, can be included for additional points. For a complete list of add-ons, please see Modules.

Points: 4.00

Single Page Ad

Points: 2.50

Single Page Ad - Build

Production Timeline: 10 Business Days

Templates

LAKANA offers an array of content templated to meet the needs of advertisers requesting a Single Page Ad. Sites and their advertisers can actively choose a template that they feel best meets their needs or the LAKANA Production Team can choose the most appropriate template based on the collateral, copy and design direction.

Standard Template Elements

Topper Graphic

A graphic that incorporates the client’s logo and collateral.

Message Bar

A call to action in HTML text. The message bar can have a contrasting background color.

Text and Link Area

An area for text, detailed messaging and links.

Other Elements

Page background color, text area background, content area border.

Placement

Single Page Ads reside in the /sponsor/ channel unless a specific request is made for a custom URL. The /sponsor/ channel includes the site wrapper (header, footer and navigation rail), but all content in the main body of the site belongs to the client. Single Page Ad requests should be accompanied with a request to drive traffic to the Single Page Ad. IAB and/or Sponsorship Ad Units are the most popular requests when driving traffic to these pages. Click here for a full list of Modules.

Third Party Collateral

Single Page Ad - Build

Single Page Ad - Build is available when a complete and approved .psd file is provided as the design for a Single Page Ad, and does not require any design work from LAKANA. All provided Single Page Ads must follow LAKANA templates.

Third Party Full Page Ad Images

Collateral may be submitted, so that the collateral behaves as if it were a Single Page Ad. When submitting collateral for this purpose, it must not exceed 770 pixels in width and 200K in file size. Standard Single Page Ad production timelines still apply.

The LAKANA Creative Teams will not slice large images into custom HTML pages for this purpose. If the client requires linking elements, the LAKANA Creative Teams will image map up to 16 links onto the image to create those links.

The following file types will be accepted as third party collateral:

  • JPG and GIF files published to actual size
  • PSD files created to actual size or larger
  • PDF at actual size
  • AI files

Third Party Topper Elements

The topper graphic element may also be provided by the client, site or other third party. The same dimensions and file size limits published on the Single Page Templates page must also apply in order for the creative teams to accept the file for production.

The following file types will be accepted as third party collateral:

  • JPG and GIF files published to actual size
  • PSD files created to actual size or larger
  • PDF at actual size
  • AI files